My Staff Can Focus Solely on Marketing Rather Than On Web Maintenance
Margie finished her Dental schooling in 2012. She was young, enthusiastic, and ready to get out there and meet the dental world!
Margie learned rather quickly that the way to make real money in the Dental world is not to work hours upon hours for someone else’s dental clinic, but rather to start and manage her own clinic.
She looked into purchasing a clinic that was already up and running and had a decent client base, but after weighing her costs, she opted to give go the route of opening up a brand new clinic.
Margie pulled in some outside help to do some market analysis.
After locating the ideal spot, not to far from her current home, and far enough away from strong competition, she was able to earn a sizable loan to get her started.
She opened up her pediatric dental clinic in 2013.
With her doors now open, life became all about marketing. How to drive new clients to her clinic. How to start gathering the proper referrals.
Margie took to social media. She was no expert, but she was not afraid to get herself out there.
After hiring an outside consulting firm to create her website, she was very happy with the site they created for her. Only problem was they were a one and done deal.
The outside firm knew their stuff. They set her up with a customized wordpress content management setup.
The setup included Yoast SEO plugin for wordpress to get her the best possible SEO results in the business.
After some significant efforts, her site increased in rankings and has been driving her hundreds of unique visitors a day. In addition, the site was well organized to turn a decent percentage of those visitors to customers. A rate at which has served her growing business fantastically.
Months went by. And her wordpress system still functioned as expected. However, she noticed more and more notifications about updates being required.
The buttons said simply click here to update. She has updated her phone before, how hard could it be to update her wordpress?
Margie decided to give it a go and perform the upgrades. She followed the guided steps to update the wordpress and plugins.
The system said the updates were successful.
And then she looked at her site. It was not the same. Her menus had moved. Her layout had changed. Her template no longer looked the same.
Margie doesn’t know a whole lot about computers, but she knows enough to know that when in trouble, call in the experts.
Margie didn’t spend any more time on the site herself. She pulled in NewBlood to help resolve her issues with the latest update and get her back up to speed.
She is now on the monthly plan and has her pediatric dental clinic website updated, backed-up, and maintained automatically with NewBlood’s service.
No more having to worry about updating wordpress, themes, or plugins on her own.
Please note: Not all wordpress sites will need experts to update. There are many reasons why a website will not work after updates, but there are also a significant number of wordpress websites that can be updated and not see and issues on the front end of the website.